An Inside Look at The Top 2 Pinterest Scheduling Tools

Raise your hand if Pinterest is one of your best blog traffic generators. (I see you. Even you short people in the back.) To improve your presence on Pinterest, you have to be on Pinterest...a lot! But, ya know...life. That's where Pinterest scheduling tools come in.

There are several great Pinterest scheduling tools, but there are 2 that I believe stand out above the rest, so I'm going to give you an inside look at the top 2 Pinterest scheduling tools - BoardBooster and Tailwind.

Take an inside look at the features of 2 of the more popular Pinterest scheduling tools, BoardBooster & Tailwind, through video tours, and automate your pins to increase exposure.
Take an inside look at the features of 2 of the more popular Pinterest scheduling tools, BoardBooster & Tailwind, through video tours, and automate your pins to increase exposure.

Before some of you get all hysterical, yes there are other scheduling tools for Pinterest like Ahalogy and ViralTag, but I personally have never used those, so I'm going to talk about what I know. How 'bout them apples?!

I'm pretty fond of writing epic 3000+ word posts with tons of screenshots but for this one, I decided to make a couple of videos to show you around both BoardBooster & Tailwind, so go grab some popcorn & wine and enjoy! 

Pre-P.S: This post contains affiliate links. 

TOUR BOARDBOOSTER

Feature List:

  • Campaigns
  • Pin Scheduler
  • Looping
  • Pin Mover
  • Pin Doctor
  • Group Manager
  • Basic analytics

Cost: Starts at $5/month

TOUR TAILWIND

Feature List:

  • Tribes
  • Find Content
  • Pin Scheduler
  • Scheduling to multiple boards as a list
  • Setting intervals when scheduling
  • Loads of analytics

Cost: plans start at $9.99/month

JUICY PINTEREST NUGGETS

I have learned a few things very recently from two blog conferences I've attended, and wanted to share these little nuggets of wisdom with you because they are important.

THE 90/10 SPLIT

Pinterest rewards you for pinning other people's content more than your own. They recommend a 90/10 split, where you pin 90% of other people's content and 10% of your own. When you do pin your own, they'll boost you to the top of the smart feed for being a good pinner.

ON STARTING NEW BOARDS

Pinterest doesn't start sharing boards until there are 30 new pins in them. For a long time, when I wanted to create a new board, I would start it as a secret board until it had several pins in it. However, according to Pinterest, we should publish new boards even if they're empty.

If you start your new board as a secret board, add 30 pins, then publish, you'll still have to add 30 MORE pins to it before Pinterest recognizes it. So just publish new boards right away and start pinning to them publicly.

ON PIN MATURITY

Pinterest says it takes 30 days for a pin to "mature", meaning it can take up to a month before your pin starts being seen by their algorithm and shared in the smart feed. Keep that in mind when scheduling new pins to ALL THE BOARDS. Start with your own blog board, then wait 30 days to start repinning at whatever interval you want.