Ep. 066: Building a Community with Natalie Franke
The Rising Tide Society was created out of a need, a human desire to be around people, and while it's still in its "toddler phase", it's growing like crazy! Natalie Franke, founder of The Rising Tide Society, shares her journey from photographer to community builder, and shares her struggles through brain surgery and how community helped her get through it.
When The Rising Tide Society was first created, they quickly found their "people" by creating Instagram challenges (before that was even a "thing") and trended every single day with their hashtag!
Every community has a 3 key things in common:
- A leader: someone that people look to
- A fundamental principle or philosophy: uniting people because of one founding belief or foundational purpose
- A place to connect to one another: this could take the form of a Facebook group, in-person meetings, etc.
Comparison-itis stems from fear, but within The Rising Tide Society, they encourage the mindset of abundance, an attitude of "when she wins I win". Community over competition is more than a hashtag, it's a lifestyle.
Moms building a business tend to have a lot of guilt about time not being spent with their children because they are building a business. The truth is, we are empowering our children with independence and opportunity. When you teach your children to be independent and have drive and determination to pursue things they love, you are preparing them for an abundant future.
Natalie says she has failed more times than she has succeeded. Failing forward if the true way to success. She cites Casey Neistat who sold his news network and found out later that it was coming to an end. He owned the failure, saying it was his, and the successes were that of his team. Failure is not the end. It's a comma, not a period.
On Health Issues & Setbacks:
Natalie was diagnosed with a brain tumor five years ago, and while it was benign, it had to be monitored during regular MRIs. She was told, however, that she had potential side effects and risks of brain surgery. She decided to wait and watch.
Last fall, she started having more symptoms, like severe migraines and unexpected weight gain. She was told her tumor was growing and having some negative effects, and advocated for surgery. In November 2017, with only 3 weeks notice, she had brain surgery.
While the surgery was a success, there are other side effects that she will have to live with. She literally stared death in the face, and it changed her perspective of life and family and community.
Natalie's book recommendations: (affiliate links)